Showing posts with label muesli. Show all posts
Showing posts with label muesli. Show all posts

Friday, 2 November 2012

A bowlful of words




You can see from the photo above what I do for my day job. I get paid for being a language nerd. No no, I see your eyes glazing over, but bear with me. In an idle moment yesterday, I started flicking through one of my dictionaries in search of some little breakfasty linguistic nuggets to share with you.Yes, I am that sad. I read dictionaries for fun.

1. Muesli: comes from the German word mus, meaning mush or puree, and the diminutive li. So, in other words it means 'little mush'. I can see why they stuck with the German. I'm not sure that 'Little Mush' would have taken off here in quite the same way. 5 points to the Alpen marketing department.



2. Treacle. In Britain, we now think of treacle as something similar to molasses, a black by-product of the sugar-making process, or as something similar to golden syrup (as in a 'treacle tart'), but there is a much older meaning of this word, which comes from the Greek word therion meaning 'wild beast'. It was once used to describe any liquid that was used by a herbalist or apothecary as an antidote to poisoning, especially venomous bites. Originally, these potions used honey as their base. And in that wonderfully convoluted way that English has, the origins of the word molasses, treacle's first cousin, lie in the Latin word mel, meaning, you guessed it, honey!




Strangely, modern treacle seems to have held on to these medicinal roots - or perhaps it's just me. I seem to remember being encouraged to eat treacle when I was pregnant because it's full of iron. Spike Milligan claimed that his uncle treated himself for some malady (was it baldness? I forget) by 'sitting naked in a darkened room, with a mixture of cow dung, saffron and treacle spread on his head'. I don't remember whether he was cured of whatever it was that ailed him. 

The truly nerdy among you may be interested to note that the 12th century St Margaret's Church at Binsey in Oxfordshire has a 'treacle well' in its grounds, which was believed in the past to have healing powers, and is mentioned in Lewis Carroll's Alice in Wonderland. It is not, I understand, a well full of treacle (sadly), but a well full of healing waters.

'Treacle', as Eastenders fans will remember from the days of Pete Beale and Dirty Den, is also used in Cockney rhyming slang to mean 'sweetheart', ('treacle tart').

3. Did you know that the words toast and thirst are related to each other? The Latin verb torrere, from which both words derive, means 'to dry with heat' so if you're thirsty, you've been dried with heat, like a piece of toast. And incidentally, the word torrid, which you might perhaps use as you choke on 50 Shades of Grey over your cornflakes, has the same root. Scorching!

4. In France, you can cast spells, play the drums, and eat Chinese food with baguettes, as well as eating one for breakfast. A baguette is familiar to us Brits as a long French loaf, but the word in French simply means 'stick', and pops up in all sorts of non-bready places.

5. Finally, let's hop back to Germany, to a word whose origins are a little more dubious, the word pumpernickel, that dark, dense rye bread that is so good with cheese and gherkin pickles. My large Collins dictionary glosses over this one with a swift 'of uncertain origin'. My Oxford Dictionary offers 'lout, bumpkin, of uncertain origin'. But Merriam-Webster offers us the much finer 'German, from pumpern to break wind + Nickel goblin; from its reputed indigestibility'. In other words, it's so indigestible that it'll make you fart like a devil ('Old Nick').

I'm not sure if it's true, but if it's good enough for Merriam-Webster, it's good enough for me.

Bon weekend!

Friday, 5 October 2012

Choices


I haven't forgotten about the pancakes, but I've been watching this TED talk talk by Barry Schwartz today,  and it reminded me of an article I read many years ago about a Japanese academic who went to work in the US and was utterly baffled by the number of choices he was constantly being asked to make about even the most minor thing. In Japan, he said, if you were a guest in someone's home, they would offer you a drink, you would accept, and they would bring you a drink. In the US,  however, he would go to his host's house where they would ask him if he wanted a drink. If he agreed, they'd ask him if he wanted tea, or coffee, or juice, or maybe something stronger?  Coffee. White, or black? With sugar or without sugar? Is instant OK, or shall I make a pot of real coffee? Would you prefer a cup or a mug? Would you like a cookie with that? Or not? He felt that the Americans (and of course it's not just the Americans - we're exactly the same in this country) wasted huge amounts of time and energy in making and offering these choices. It's a very zen way of looking at things, but I know what he means.

Our local supermarket has recently been extended. And when I say 'extended', it's about 3 or 4 times as big as it was before. The cashier told me that she keeps finding exhausted pensioners at the tills. They've probably been in there for weeks trying to find the teabags. Honestly, you need a good stock of energy bars before you cross the threshold.

So, bigger and better, or too much choice? I thought I'd have a wee shufty at the breakfast cereal aisle,  with Barry Schwartz's words ringing in my ears, and specifically at the muesli  section of the aisle. When I was a nipper, Alpen was a relatively new product on the British market, all 'Swiss' and 'healthy' with its snowy mountain on the brown box. If you wanted muesli, it was pretty much Alpen or hie thee to a health food store and buy what the unreconstructed referred to as 'rabbit food'. Alpen came in brown (which of course we now recognise as 'piled full of sugar and actually not all that healthy after all'). No blue low sugar variants, no granola, no snack-n-go breakfast replacement bars. So what do we have now? 34 different varieties of muesli is what.  And in their online store there are 49 different mueslis. And that's before you even get to the cornflakes or any of the hundreds of other cereals. If you type in 'breakfast cereals' you get a whopping 199 choices.

I'm really not sure how I feel about it all, in terms of quality of life. While it's lovely to be able to try new things and to be able to find alternatives if what you really want isn't available, I often feel paralysed by indecision, and I'm sure the shopping takes twice as long as it needs to. A simpler approach to life is very appealing. Think how much time we would free up if we weren't agonising over which breakfast cereal to choose, which washing powder/liquid/tab to choose, which kind of seeded bread (rich and roasted? Light and nutty?) to choose.

"Through return to simple living comes control of desires. In control of desires, stillness is attained. In stillness the world is restored."
Lao Tzu 

There now, I bet you weren't counting on Chinese philospophy with your breakfast blog.